Career Summary

Thirteen years of hands-on leadership success across sales, marketing, customer service, distributor support, inventory control management, and process improvement for Toyota. Consulted with 22 Toyota distributors in the Latin American and Caribbean markets to implement inventory control strategies that maximised supply, reduced inventory aging, improved cash flow, increased profit ratio, and improved customer satisfaction. Toyota certified trainer in implementing Toyota management principles and Kaizen methodology to drive internal process improvements, helping distributors run leaner operations. Penetrated markets outside the company’s business scope. Met internal sales targets of $12m+, representing 34% of company’s total annual revenue. Promoted twice during tenure.


Key Skills

Created and monitored distributors’ sales forecasts. Established KPIs to identify opportunities for improvement and monitor distributors’ performance. Developed robust global experience by conducting business with suppliers and distributors in Asia, Europe, USA, Latin America and the Caribbean. Led teams comprised of customer service, logistics, and procurement specialists to effectively manage supply chain and maximize customer satisfaction. Spearheaded projects for ground-level accessory development. Negotiated pricing with suppliers. Established distribution channels, sales strategies, and product lineups based on market and price studies conducted by my team and I. Mentored teams for Kaizen projects.

Languages Spoken

English, Spanish


Future Objectives

Work in a rewarding and challenging leadership role involving defining and executing strategies for business improvement, growth, and customer satisfaction. Have the opportunity to build teams and develop people—which, in turn, will lead to continued professional and personal growth. Be part of a fast-paced organisation where situational awareness and the ability to solve complex problems on the fly are part of the daily responsibilities of the position. Continue looking for opportunities to give back to the community, including volunteering and mentoring programs for women and young people.

Senior Account Representative

Toyota Tsusho America

2014 – 2017

Account Representative

Toyota Tsusho America

2008 – 2014

Bachelor of Science in Industrial Engineering

Universidad de Antioquia, Medellin, Colombia

1996 – 2002