The programme aims to provide students with a specialist education in business analytics.

Knowledge and understanding

By the end of the programme, students will be able to:

  • Understand and critically apply the concepts and methods of business analytics
  • Identify, model and solve decision problems in different settings
  • Interpret results/solutions and identify appropriate courses of action for a given managerial situation whether a problem or an opportunity
  • Create viable solutions to decision making problems.

Graduate attributes

By the end of the programme, students will be able to:

  • Identify, define and analyse problems and identify or create processes to solve them
  • Respond effectively to unfamiliar problems in unfamiliar contexts
  • Undertake independent learning and display independent thought, acknowledging the importance and limitations of their own knowledge
  • Ability to present clearly and cohesively both orally and in writing
  • Capacity for synthesising written and verbal information
  • Identify and evaluate social, cultural, global, ethical and environmental responsibilities and issues
  • Reflect on their ability to work in and lead teams
  • Confidently transfer knowledge from one domain to another
  • Demonstrate skills in time management