We collaborate with innovators, designers, developers, prospective users, and adopters of Artificial Intelligence (AI) technologies to derive AI innovations to be adopted and utilised in practice.

We are deeply dedicated to driving digital and AI transformation through multidisciplinary research, fostering inclusive dialogue between academia and practice, and the creation of practical insights grounded in evidence. Our focus is on disrupting the norm and making impactful and enduring digital transformation accessible to organisations, the economy, and society as a whole.

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With over a decade of experience in research and practice in this field, our lab has cultivated expertise in three core areas: Digital Transformation in Practice, Embracing AI for Practice, and Evaluation of Digital Innovations for Practice.

Digital Transformation in Practice

At the DAIT-Lab, we're a multidisciplinary team of academics, researchers, and students passionate about designing and conducting research that explores the transformative potential of digital technologies and facilitate their practical implementation. Our mission is to foster collaboration between academia, industry, and vendors and future adopters of technologies, ensuring that the latest digital technologies are not only researched and developed, but are more notably, adopted and integrated into practical organizational environments. Our projects explore and provide insights into different aspects of digital transformation such as sustained user involvement, creation of a knowledge sharing ecosystem across organisations, providing frameworks and approaches to identify and evaluate complex technologies for transformation of different sectors.

Embracing AI for Practice

In the ever-evolving landscape of technology, AI stands as a beacon of innovation, promising transformation across industries and sectors. As an emerging technology, AI is not just revolutionizing industries; it's forging entirely new markets and opportunities. At the DAIT-Lab, we are at the forefront of this revolution, dedicated to harnessing the power of AI into practical settings. Our lab explores how the new AI markets will develop and the role of vendors and other stakeholders in shaping the broader AI ecosystem. The lab will also offer a space to develop and examine use cases for innovative AI tools for transformation of practices.

Evaluation of Digital Innovations for Practice

While technologies play a vital role in digital transformation of organisations, their design and development need to be informed by the social, organizational, political and market landscape necessary to ensure that technologies provide the intended value in practice for diverse stakeholders. We provide means for innovators and developers, to supports developmental evaluations of digitally enabled transformation efforts from early stages of design to adoption and use informed by these factors.

Contact us

To find out more about the work of the Digital and Artificial Intelligence Transformation Lab, contact the Lab Director, Hajar Mozaffar:

Email Hajar