Career Summary
Four years’ experience in the essential oil industry at dōTERRA. Rapidly promoted from Account Manager to Senior Specialist, managing operations for 11 Essential Oil Centres across China. Successfully coordinated national holiday events and optimised internal processes to drive sales growth. Experienced in analysing market trends and designing creative campaigns while managing project budgets with full consideration of brand tone. Demonstrated strong crisis management skills by resolving complex internal communication issues and maintaining positive relationships with regional store managers. Delivered creative campaign planning with a focus on brand consistency, personnel allocation and strict adherence to project budgets.
Key Skills
A proactive professional with strong interpersonal and communication skills developed through managing diverse teams across different regions. Offers a distinctive ability to bridge the gap between strategic brand goals and ground-level execution. Skilled in conflict resolution and stakeholder management, demonstrated by successfully navigating internal disputes to maintain collaborative working relationships. Combines analytical capability in market trend analysis with creative proficiency in campaign planning. Committed to adding value through process optimisation, enhancing brand presence and fostering a cohesive team environment in fast-paced markets.
Future Objectives
Aiming to transition into a Brand Manager role to lead marketing campaigns from conception to execution, ensuring alignment with brand strategy. In the longer term, aspiring to become a Marketing Director, driving innovation in marketing approaches and integrating new technologies to enhance brand visibility and customer engagement globally.
| Role | Organisation | Years |
|---|---|---|
|
Senior Specialist of Operation and Alignment
|
dōTERRA China
|
2023 – 2025 |
|
Account Manager
|
dōTERRA China
|
2021 – 2023 |