Jane Short Headshot

Alumni Communications Manager


Roles and Responsibilities

As Alumni Communications Manager, within the Admissions, Marketing and Alumni team, Jane has responsibility for planning and delivering an annual programme of communications to the Business School alumni community. This includes content creation and delivery of monthly enewsletters and mailshots, content creation and management of alumni social media channels, and online resources for alumni. She develops a range of communications including marketing collateral to support alumni events including biannual graduation receptions. She also coordinates the alumni requirements for Business School rankings including the Financial Times (MBA and Masters) and accreditations.

Background

Jane is a graduate of the Part-time MBA at the University of Edinburgh Business School (July 2003). She joined the Business School as Alumni Manager in 2002, and moved into the role of Alumni Communications Manager in 2012. She previously worked in travel for eight years, both for an events-based tour operator here in Edinburgh, and a hotel marketing company in Dunblane. She has an MA (Hons) from the University of St Andrews and an MSc in Tourism Management from Cardiff University.

Works Within