There is no doubt that how we live, interact and even conduct business today, has been shaped by the technology that surrounds us. This disruptive technology changes at an ever increasing rate. So how do business leaders today, and in the years to come, keep their organisations responsive, relevant and ultimately competitive?

Calendar
Monday 13 May–Friday 17 May 2019
Clock
09:00–17:00
Navigate
MBA Suite
Price
£1555
Microphone
Jim Hamill

Overview

Applications for this course have now closed.

Join this highly active course where future digital leaders will use a ‘business first’ rather than a ‘technology led’ approach to explore the why, what, how and who of digital transformation strategy, implementation and performance measurement.

You will be pushed to become to not just a future digital leader but a responsible leader. First by understanding the digital and social media revolutions and then by considering the ethics of digital business, codes of conduct and data protection.

By using a practical approach you gain the key skills and confidence to develop, implement and proactively manage digital transformation strategies within your organisations at both a UK and international level.

Course Fees

20% discount for the staff and alumni of University of Edinburgh.

The deadline for applications is 15 April 2019.

Eligibility

For entry requirements please see our MBA entry requirements.

Please email us if you would like more information: executive@business-school.ed.ac.uk

Probably the most relevant class I've taken yet! This was fantastic and exactly where the business world is headed. Jim was extremely knowledgeable and presented the class with an entirely new way to approach social media strategic planning.

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