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Our MSc in Marketing and Business Analysis will provide you with the theoretical foundations of marketing and the data analysis and business modelling techniques that are increasingly being used to shape and inform business decisions. Combining expertise in both marketing and management science, the programme prepares students for careers in both of these fields.

Meet Us in Your City

We'll be in Frankfurt, Mumbai and Hamburg.

Why Study the MSc in Marketing & Business Analysis?

Dr Galina Andreeva provides an insight into the programme and the benefits it offers students.

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Career Development

Our Student Development Team will support your career aspirations by focusing on key skills such as teamwork, networking, and job search strategies.

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Scholarships & Funding

While a Masters represents a significant investment, a variety of University and external funding is available to prospective students.

Available Scholarships
Learning Outcomes

The programme will enable you to understand how marketing research methods are applied and to undertake qualitative and quantitative research of your own.

View the Learning Outcomes
Industry Opportunities

The Business School has a number of exciting partnerships with industry, consultants, government agencies and NGOs who work with our students on dissertations and projects.

Engagement with Industry