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This is the age of Big Data. Organisations hold more information about their business environments than ever before. Increasingly, these organisations are recognising the role of data in gaining insights and out-thinking competitors. As a result there is a growing demand for employees and managers who have analytical skills and can make informed decisions that can drive organisational success.

Why Choose the MSc in Business Analytics?

Programme Director Prof Jamal Ouenniche talks about the programme, its structure, its interaction with industry, and the benefits of studying in Edinburgh.

Career Development

Our Student Development Team will support your career aspirations by focusing on key skills such as teamwork, networking, and job search strategies.

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Scholarships & Funding

While a Masters represents a significant investment, a variety of University and external funding is available to prospective students.

Available Scholarships
Learning Outcomes

The programme will enable you to recognise, understand and apply the language, theory, and models of the field of business analytics and improve your problem-solving.

View the Learning Outcomes
Industry Opportunities

Participate in treks, group consultancy and company sponsored dissertations and experience the benefits of encountering a variety of industry and business professionals.

Engagement with Industry