Our MSc Marketing programme will provide you with an in-depth knowledge of marketing from both an academic and practitioner perspective. Students will build skills in addressing marketing challenges using a blend of creative and critical thinking.

This Master's programme is designed for students looking to become innovative marketing professionals who can drive strategic decisions in the creation of successful products and services.

17th in the QS Marketing Master's Rankings (2026)
10th in Europe in the QS Global University Rankings (2026)

Gain insights from students who studied MSc Marketing

Erica Hungerford
Erica Hungerford MSc
Join the Masters of Change

I’ve helped develop a dynamic creative optimisation team, generating greater media effectiveness for clients at scale.

Read Erica's story

Listen to the experience of a masters graduate from the University of Edinburgh Business School

An unforgettable year on the Edinburgh MSc Marketing

Mayank Mangla talks about his everyday experience of living and studying in Edinburgh ranging from delicious food experiences to the impact on his career.

Entry requirements

Have a look at our eligibility criteria to find out the minimum academic and professional requirements for MSc Marketing, along with advice on how to build a strong application.

Entry requirements
Programme structure

Find an overview of the typical structure of our MSc Marketing programme, including information on compulsory and option courses.

View the programme structure
Career development

While you are studying the MSc Marketing at the University of Edinburgh Business School, our Student Development Team will work with you to achieve your professional goals.

Expand your skills
Fees and living expenses

Learn about fees, deposits and other programme costs, as well as funding options.

Programme costs

Industry opportunities

In addition to providing a high-quality learning experience, the University of Edinburgh Business School maintains close relationships with key industry leaders. Students benefit from the opportunity to network and explore different career routes.

Engagement with industry